This thursday, Camille Kiejman, editor of Le Nouvel Observateur’s fashion and lifestyle blog “En mode Libre” talks about one of her “coup de coeur” of the year, namely the soundwalks. After a quick description of the origins and concept of Soundwalk, she reviews the different tours that are available in Paris : Saint-Germain-des-Prés, Le Marais, Le Palais Royal, Belleville, Pigalle. Having tried out all the Parisian Soundwalks herself, she offers an authentic overview of her impressions and gives out her own recommandations about the tours.
“Soundwalk is a really unique experience, a way of looking at the city and travelling in just one hour, but also a way to learn things and get away from everything. My advice : do it together with someone else, it gives the impression to be plugged into a secret frequency and to escape from the nervous spin of the everyday city life.”
Read Camille Kiejman’s article on Le Nouvel Observateur’s blog (in French)
More info about the tours on Soundwalk’s website
Have a look at Soundwalk’s tours catalogue in the Soundwalk iPhone App
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Tagged application, audio guide, blog, camille kiejman, Hélène Fillières, iphone, Isild Le Besco, Lou Doillon, new york, new york city, nouvel obs, nouvel observateur, paris, Paul Auster, press, review, Saint Germain des Prés, soundwalk, Virginie Ledoyen, walking tour
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Pour fêter l’arrivée des beaux jours, Soundwalk vous offre un parcours gratuit à choisir directement dans sa nouvelle application iPhone le lundi 14 Juin 2010.
L’application Soundwalk donne accès à un catalogue d’audio guides d’un genre nouveau.
Visitez le quartier de votre choix à Paris ou New York au son de la voix d’une personnalité qui vous fera découvrir sa ville de façon inédite.
Lieux secrets, adresses incontournables, bons plans… Pendant une heure, marchez dans les pas d’un guide pas comme les autres.
St Germain des Prés avec l’actrice Virginie Ledoyen, Ground Zero à New York avec l’écrivain Paul Auster, la naissance du Hip-Hop dans le Bronx avec les rappeurs Jazzy Jay et Afrika Bambaataa…
L’application Soundwalk est gratuite. Vous pouvez télécharger les parcours en version démo (les 2 premières étapes vous sont offertes) ou complète (4,99€).
Ce lundi, Soundwalk vous offre un parcours au choix dans son application (au lieu de 4,99€) !
> Installer l’application Soundwalk sur l’AppStore d’Apple
> Regarder la vidéo démo de l’application sur Youtube
> Télécharger des photos de l’application
> Soundwalk sur Vimeo : regarder les trailers des parcours audio Soundwalk
Promotion disponible également sur www.appgratuites.com
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Tagged Afrika Bambaataa, app, application, AppStore, audio guide, gratuit, iphone, jazzy jay, new york, offre, paris, Paul Auster, soundwalk, Virginie Ledoyen
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To celebrate the beginning of summer, Soundwalk offers you one free tour to choose from the Soundwalk iPhone App catalogue.
In Paris or New York, visit the neighbourhood of your choice, to the sound of the voice of a celebrity with whom you will discover the city in a whole new way. Secret spots, places you can’t miss, insider’s tips… For one hour, walk in the footsteps of a guide unlike any other.
Saint Germain des Prés with French actress Virginie Ledoyen, New York’s Ground Zero with author Paul Auster, the birth of Hip-Hop in the Bronx with rappers Jazzy Jay and Afrika Bambaataa.
The Soundwalk iPhone App is free. In the app, each tour can be downloaded in both demo (which gives you access to the first two chapters) and full versions (4,99€ / $5.99).
On Monday June, 14th, Soundwalk offers you one audio tour in full version for free (instead of 4.99€/5.99$) !
> Install the Soundwalk application on Apple’s AppStore
> Watch the application demo video on Youtube
> Download App screenshots
> Watch the trailers of Soundwalk’s audio-tours on Vimeo
Promotion also available on www.appgratuites.com
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Tagged Afrika Bambaataa, app, application, AppStore, audio guide, bronx, Free, Hip-Hop, iphone, iPhone application, jazzy jay, new york, new york city, paris, Paul Auster, Saint Germain des Prés, soundwalk, Virginie Ledoyen, walking tour
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As one of the most famous places in Paris, the area of Saint Germain des Prés has progressively become a symbol of the city itself in the eyes of many. As a true Parisian, born and raised in the city, I certainly did not expect to discover anything new about the classic Saint Germain des Prés quartier when I started to stroll around the area of Café de Flore. It did not take long for me to realise that I was going onboard something special. As I wandered around the neighbourhood, I was accompanied by the sensual and elegant voice of French actress Virgine Ledoyen. While I walked, she offered me the chance to seize the beauty and the mystery that inhabits Saint Germain des Prés, and to capture its extraordinary intellectual heritage, which has come to represent the very essence of France’s cultural exception. Far from all the clichés that usually surround this part of Paris, this warm afternoon of June will remain in my memory as the day when I finally discovered the intriguing and passionate essence of Parisian history and lifestyle: the myth that is Saint Germain des Prés.
More info about Saint Germain des Prés Soundwalk
Watch the trailer
Get it as MP3 or iPhone app
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Soundwalk has been mentioned in the Huffington Post this week (April 23, 2010). Tom Doctoroff, Post blogger and North Asian Area Director of JWT advertising firm, discusses the meaning of luxury in China and identifies Soundwalk, who partnered with Louis Vuitton in 2008 to create three walking tours in China. He writes:
“digital is a tool of deepening engagement and deepening affinity. You have a few brands that have started to have more sophisticated digital platforms but they’re relatively few and far between. Most of the luxury marketing in China is very centrally controlled, and that means that very few brands have a local marketing arm. These brands are religions to their creative directors in Paris or New York, and the degree of localisation necessary is much more than what is currently happening. So you don’t have a lot of great digital work going on for luxury consumers.
I think there are a few who have done digital well. Louis Vuitton had a digital version of its above-the-line global campaign, and ‘Soundwalk’ where you download music and have an urban tour surrounded by calming, wellness-type music.”
Thanks to the Huffington Post for the coverage! Check out Soundwalk’s tours in partnership with Louis Vuitton here on our website!
Read the full article here.
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Thursday, February 25, 2010
“Like a night butterfly, Lou Doillon leads you through Paris’ hot, steamy Pigalle quartier – elusive doorways, shadowy alleyways, erotic spots…. Let her narration guide you through this fanciful world of the after-dark.”
So says MyLittleParis of Soundwalk’s Pigalle walk in their post, “Un iPhone dans votre lit,” about applications that transform your iPhone into “your best-friend-for-a-night.” “MyLittleParis has hand-picked a little anthology of apps for you to improve your life in any number of ways,” they explain.
MyLittleParis is a chic and selective guide to Paris. If you’re visiting the city, check them out for shopping and good eats, and then look to Soundwalk for a view of Paris you won’t get in any guidebook.
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Thursday, January 28, 2010
location: 39° 55′ 0″ N, 32° 50′ 0″ E
photo by: Stephan Crasneanscki
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
This is Soundwalks 6th excerpt of The Ulysses Syndrome, a sound journey following the route of Ulysses along the Mediterranean Sea. We return 3000 years later. Without being seen, hundreds of millions of soundwaves are constantly flying over the surface of the water. Equipped with radio scanners, we have spent the last few months casting a 10 mile net from our boat into the sky, collecting sound fragments and bringing them back in. What you are now hearing is the complex texture and floating resonance of Turkey!
We hope you enjoy this poetic journey. Stay tuned…
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Photo credits to Stephan Crasneasnscki.
Soundwalk is so pleased to announce its partnership with the Jewish Community Centre of London! For a limited time, the Centre is running a contest on their site for 10 free Soundwalks per month, with a choice between the Lower East Side and the two Williamsburg walks, as a part of their spring feature on Jewish life in New York City. JCC London is a hip source of information about what’s going on in England’s cultural hub, with art, film, and book reviews and an up-to-date calendar of the season’s highlights.
Click for more information on the Lower East Side and Williamsburg Men’s and Women’s Soundwalks, follow JCC London on Twitter, or check out their Facebook page.
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location: 336° 43′ 0″ N, 14° 49′ 52″ E
photo by: Stephan Crasneanscki
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
This is Soundwalks 5th excerpt of The Ulysses Syndrome, a sound journey following the route of Ulysses along the Mediterranean Sea. We return 3000 years later. Without being seen, hundreds of millions of soundwaves are constantly flying over the surface of the water. Equipped with radio scanners, we have spent the last few months casting a 10 mile net from our boat into the sky, collecting sound fragments and bringing them back in. What you are now hearing is the distant communication between sailors of Sicily and the broken broadcasting of melodies from the world at sea!
We hope you enjoy this poetic journey. Stay tuned…
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Wednesday, December 23, 2009
location: 41° 0′ 31″ N, 16° 30′ 46″ E
photo by: Stephan Crasneanscki
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
This is Soundwalks 4th excerpt of The Ulysses Syndrome, a sound journey following the route of Ulysses along the Mediterranean Sea. We return 3000 years later. Without being seen, hundreds of millions of soundwaves are constantly flying over the surface of the water. Equipped with radio scanners, we have spent the last few months casting a 10 mile net from our boat into the sky, collecting sound fragments and bringing them back in. What you are now hearing are fragments of voices from what seems to be a scene unfolding along the coast line of Puglia at the Southeastern tip of Italy.
We hope you enjoy this poetic journey. Stay tuned…
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